Fashion at the forefront of Callaway Apparel’s new golf collection
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Eye-catching and fashionable, Callaway Apparel’s Spring/Summer 2022 collection has something for every golfer.
While staying true to its authenticity and continuing to provide staple pieces for its loyal customer base, Callaway Apparel has ventured towards fashion with its athletic range of SS22 products.
In the men’s range, a natural blend of cotton and recycled polyester are at the forefront for luxuriously soft hand feels, combined with interesting textured surfaces.
There are colour palettes, prints and designs for every mood and every golfer, and the bold floral prints and tie-dye are perfect for that new season spring feeling.
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Meanwhile, featuring a similarly stylish mix of soft pastels, energetic designs and supercharged patterns, the ladies’ range aims to create joy and inspire positivity.
There is a nod to sun protection with several base layer options, as well as the trend for athleisurewear with a completely new offering of leggings and joggers which both feature prominently as this becomes an increasing trend.
The Men’s Hero products feature the following garments:
• Filtered Floral Polo (pictured top left): With moisture wicking drirelease® fabric, featuring jersey fabrication for a soft hand feel, and added stretch and Swing Tech™ technology
• Soft Touch Colour Block Polo (bottom left): Incorporates 30% recycled material and enhanced with SwingTech™ technology
• Camo Sun Protection ¼ Zip Pullover (top right): Made with 30% recycled material and enhanced with SwingTech™ technology
• Aquapel Technical Hoodie (bottom right): Features Swing Tech™ and Aquapel technology
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The Callaway X Hero products include:
• Allover Abstract Camo Printed Polo (pictured left): Made of 30% recycled polyester and durable single-knit fabric enhanced with stretch
• Long Sleeve Ottoman Texture Block Sweater (right): Crafted from 100% Merino wool with crew neck collar
The Ladies Hero products include:
• Lightweight Stretch Joggers (pictured left): Incorporates Opti-Dry™ technology and TrueSculpt
• Geo Print Sun Protection Long Sleeve Top (bottom left): It is crafted from a soft jersey stretch fabric with Opti-Dri™ wicking technology and built-in sun protection, featuring a zip mock-neck collar
• Brushed Heather Hoodie (top left): Includes Swing Tech™ technology
• Tye Dye Floral Polo ((bottom right): It is crafted from a soft jersey stretch fabric with Opti-Dri™ wicking technology and built-in sun protection, featuring a zip mock-neck collar
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The SS22 collection fuses Callaway Apparel’s trademark Swing Tech technology with athletic performance and a classic fit – including re-engineered construction to minimise restriction and maximise range of motion on every swing.
Sustainability continues to play an important part, with Callaway Apparel committing to using up to 30 per cent recycled polyester in every garment across the men’s and ladies’ ranges.
Lupe Benitez, VP of Product Design at Callaway said: “For Spring Summer 22, Callaway Apparel is re-imagining golf wear. The collection becomes trans-seasonal to fit the more practical needs of today’s customers, while expanding our sustainable approach.
“The update of heritage-inspired geometric patterns and energised colour palettes work for multiple preferences in style. We have carefully curated a collection that will fit our new and existing customers’ needs on the course and maintain our authentic performance roots.”
For more information on Callaway’s Spring/Summer 2022 collection click here
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ABOUT THE AUTHOR
Mark Flanagan has been a golf journalist since 2008 having worked at a number of daily newspapers before that as part of the sports teams.
He’s been playing golf since the age of 11, starting out at Olton in the West Midlands and has also been a member at Hull, Waterton Park near Wakefield and Hollins Hall in Baildon. He currently plays off a nine handicap.
You can get in touch with Mark, here.
