Equipment news

  • Every golfer is covered with this one head as Ping reveal most versatile hybrid ever

    Written by Will Shreeve-Peacock on Tuesday 14 January 2025

    Work out which loft best suits your game and understand why Ping have done this. Here’s everything you need to know about the Ping G440 hybrid.  With the 2025 launch season in full swing, it’s easy to get caught up in the excitement of shiny new drivers and flashy irons, overlooking the groundbreaking work being done in the best golf hybrid...

  • The new Ping G440 irons look and feel very different to what you might expect

    Written by Will Shreeve-Peacock on Tuesday 14 January 2025

    After its long-awaited arrival, the Ping G440 iron is finally here. Not only do they look different, but they also have a different feel to them. Here’s everything you need to know about the eagerly anticipated Ping G440 irons. Is 2025 the year brands deliver game improvement technology in sleeker, more player-friendly designs? Ping certainly believe their G440 will do just...

  • Why Ping are breaking their own rules with the Ping G440 drivers

    Written by Will Shreeve-Peacock on Tuesday 14 January 2025

    From the tech to the specs, we’ve left no stone unturned to bring you every detail about the Ping G440 Max, G440 LST, and G440 SFT drivers for 2025. When you’ve released one of the best drivers golf has ever seen the previous year, launching a new family of big sticks 12 months later comes with significant pressure. But Ping believe...

  • Lighter, higher, and faster: everything you need to know about the new Titleist GT1 Woods

    Written by Lewis Daff on Wednesday 15 January 2025

    Titleist GT1 woods represent the commitment of the brand towards every golfer, so we’ve looked at all the new models to find out everything you need to know to see if these golf clubs are right for you. When the original GT Woods released, back last August, the company made it clear that while it was a great lineup, it wasn’t...

  • Phil Mickelson signs new deal after losing a bet at The Open

    Written by Alex Perry on Monday 20 January 2025

    Phil Mickelson had a small wager with a YouTube star ahead of last year’s Open. Now it’s led to him signing a lucrative new partnership with one of the game’s up-and-coming apparel brands What started out as a small side bet in a YouTube golf match has ended in a lucrative deal for Phil Mickelson. The six-time major champion appeared...

  • New Scotty Cameron Studio Style putters celebrate iconic range on 20th anniversary

    Written by James Hogg on Tuesday 21 January 2025

    Scotty Cameron have gone back to the past to create their future with the 2025 Studio Style putters – here’s what you need to know The original Scotty Cameron Studio Style putters debuted 20 years ago and, for many, they can still challenge the best putters in the game. Scotty Cameron has taken inspiration from that range as they celebrate the...

  • Fujikura releases VENTUS HB shafts for 2025, introduces ultra-lightweight VENTUS White

    Written by Lewis Daff on Tuesday 21 January 2025

    When the most popular shaft in the professional game brings out new lines, we’re always interested. With the new Fujikura VENTUS White and HB models though, there’s an interesting new direction being taken. When I covered the release of the Fujikura VENTUS Red and Black shafts last year, I was seriously impressed. Far more than just an update to the paint...

  • They’re back! adidas revive iconic Adizero shoes for 2025

    Written by Will Shreeve-Peacock on Wednesday 22 January 2025

    After more than a decade away from golf, the Adizero make their long-awaited return. We’ve unpacked all the key tech to find out if they are still one of the lightest shoes on the market. After its long sabbatical from golf, adidas is bringing one of the best golf shoe franchises back to life, the famed Adizero franchise, with the launch...

  • Battle of the Zero-Torque Putters: L.A.B. Golf DF 2.1 Putter Vs. PXG Allan Putter

    Written by James Hogg on Tuesday 12 November 2024

    A head-to-head battle between two of the most stable and forgiving putters on the market. Will the L.A.B. Golf DF 2.1 or PXG Allan Putter come out on top? Game-changing zero-torque putters are absolutely taking the world by storm at the moment. It’s very difficult to have a conversation about the best golf putters without discussing a model that’s been specifically...

  • I tested every 2024 golf driver and this was the longest of them all

    Written by Rob McGarr on Wednesday 13 November 2024

    Every golfer wants maximum distance, but which driver is the longest in 2024? Distance isn’t everything when it comes to choosing the best golf driver, but let’s face it: it is the main thing most people will look for when buying one. Sure, being able to keep your ball on the planet is nice, and forgiveness on off-center strikes can be...

  • Is it time to join the Zero Torque putter brigade? Everything you need to know about the Bettinardi Antidote putter family

    Written by Simon Daddow on Tuesday 19 November 2024

    With Zero Torque putters being the talk of the town should you switch to Bettinardi’s Antidote in 2025? Bettinardi is the grandfather of CNC Milled putters. Back in 1991, it was he who set out on a journey to tell the story of one-piece precision CNC milled flatsticks being the best putters in golf. Back then he was the pioneer who...

  • Changing the way you buy golf balls can save you money and deliver better performance

    Written by Rob McGarr on Tuesday 17 December 2024

    There are three big reasons you should change the way you buy golf balls. I back myself to have a pretty good guess at someone’s handicap by how they answer the question: “What golf ball do you use?” If their answer is “anything I find in the trees” or “whatever’s on special offer when I’ve run out”, I’ll bet there’s a good...

  • Brooks Koepka’s former agent believes this PLATFORM can close golf’s simulation loop

    Written by Ross Tugwood on Thursday 19 December 2024

    Platform Golf is reimagining golf’s digital learning landscape. Here’s how the pioneering tech company is taking indoor golf closer to the course than ever before. We’re rapidly approaching 2025. Golf’s digital revolution is in full swing. The vision of recreating authentic off-course golfing experiences is being brought closer to life with every passing year. Non-traditional formats of the game are booming, drawing new...

  • Legendary shaftmaker launches innovative shaft series under new company Aretera Golf

    Written by Lewis Daff on Friday 13 December 2024

    One of the most interesting new brands in golf releases their ready-for-2025 shaft series Ever since Alex Dee decided to leave Fujikura Golf and head up his own company at the beginning of 2024, the golfing world has been excited to see what Aretera Golf, his new brand, would produce. Now, as we look towards the latest releases from the biggest...

  • Platform Golf edges indoor golf closer to the course after multi-million dollar rebrand

    Written by Ross Tugwood on Thursday 12 December 2024

    The investment sees Platform Golf take a significant step toward its mission of transforming the game by revolutionizing off-course play and instruction. The evolution of the pioneering golf technology company aims to address the experience gap in the booming indoor golf simulation market by allowing players to make real putts on a tilting green and enabling approach shots from uneven lies.

  • Everything you need to know about the new Cobra DS-ADAPT range and FUTUREFIT33 technology

    Written by Sarah Pyett on Thursday 12 December 2024

    Cobra’s new DS-ADAPT drivers are focused on making clubs more fittable, more playable, and giving golfers all the speed they possibly can.  Cobra are known to produce some of the best drivers on the market, and their 2025 products certainly live up to that expectation with their innovative technology. Before heading to Sotogrande for the press launch of the Cobra DS-ADAPT...

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