Written by Jake O'Reilly on Tuesday 13 November 2012
After the ambitious launches of Nike’s Covert driver and TaylorMade’s RocketBladez irons, Callaway knew they would have to come up with something big to draw attention to their new product due to be launched this week and we think they have succeeded. Their Twitter based brainchild, ‘Tweet To Unleash’ focuses on the hashtag #LongestDriverinGolf, and with each fan tweet that mentions it,...
Written by Jake O'Reilly on Wednesday 14 November 2012
After days of revolutionary Twitter marketing, Callaway have finally introduced their new RAZR Fit Xtreme driver, the longest fully adjustable driver the company has ever measured. The RAZR Fit Xtreme will debut new technologies that advance overall performance and promote distance gains over its predecessor, the award-winning RAZR Fit driver. Headlining these innovations is a powerful new Speed Frame Face Technology that optimises stiffness and...
Written by Jake O'Reilly on Thursday 15 November 2012
Wilson Staff Golf have announced the re-signing of PGA Tour star and Staff Advisory Member Kevin Streelman. Streelman, who has won more than $6 million as a professional, first signed with Wilson Staff in January 2011 and the extended agreement will see the 34-year-old continuing to play with FG Tour V2 irons, whilst carrying the distinctive Wilson Staff bag and wearing...
Written by Jake O'Reilly on Thursday 15 November 2012
Nike Golf have utilised their innovative RZN technology to create what they are calling a revolutionary ball for amateurs with the new ONE RZN. The ONE RZN is the latest edition to the RZN family, featuring the same larger, softer RZN core found in the Nike 20XI tour ball, but with a slightly different formulation. This formulation is dialed and designed for increased distance...
Written by Jonathan Greathead, TG Senior Equipment Editor on Thursday 15 November 2012
Bushnell’s series of rangefinders are among the best on the market, and now they’ve unveiled the new Neo+ GPS watch, priced at just £159. Following a rocketing-demand for wrist-mounted GPS products, the Neo+ offers a simple-to-use, lightweight alternative to a larger handheld distance-measuring system and it comes with 25,000 courses from all over the world already preloaded. The watch presents golfers with...
Written by TG Staff Writer on Monday 19 November 2012
Miguel Angel Jimenez became the oldest winner on the European Tour by capturing his third UBS Hong Kong Open title at Fanling Golf Club. The 48-year-old fired a final round of 65 to win by a shot over Sweden’s Fredrik Anderson Hed, whose putt on the final green to force a play-off agonizingly lipped out. Jimenez is six months older than...
Written by TG staff writer on Thursday 22 November 2012
There was added excitement for Titleist golf ball loyalists competing this week at the DP World Tour Championship, Dubai, as official seeding of the new Titleist Pro V1 and Pro V1x prototype golf balls began. Having entered the winners’ circle in the hands of Pro V1x loyalist Luke Donald and Titleist Brand Ambassador Adam Scott last week, there was great...
Written by Jake O'Reilly on Monday 26 November 2012
Rory McIlroy capped his remarkable 2012 season with victory at the DP World Tour Championship on a dramatic final day in Dubai. The world number one held off not only playing partner Luke Donald, but also Justin Rose – whose at Jumeirah Golf Estates Earth Course record 62 had threatened to spoil the Northern Irishman’s lap of honour after a year in...
Written by Jake O'Reilly on Monday 26 November 2012
Ecco have claimed the latest in a string of awards for their groundbreaking golf shoe collection. Biom Hybrid, the brand’s 2012 headline shoe, picked up the sort-after Product of the Year award at the renowned Pro-Shop Europe Awards. “To win this award is a huge honour, It’s affirmation of the quality and performance of our hybrid products as well as the...
Written by Jake O'Reilly on Monday 26 November 2012
If you’re not yet ready to take the plunge for an often pricey GPS unit, why not consider the new FunGolf 3D GPS application, that features close to 30,000 golf courses around the world. The revolutionary 3D app allows you to view the course as you see it, in real time, making it easier to check distances to every possible target and hazard. High-contrast...
Written by Jake O'Reilly on Monday 26 November 2012
TaylorMade Golf have announced that they are extending their contract with 2011 Open champion Darren Clarke. The Irishman will continue to use TaylorMade equipment, have the TaylorMade logo on the front of his headwear and use a TaylorMade staff bag. The contract will go through to Darren Clarke’s 50th Birthday. “TaylorMade-adidas Golf has been influential in what I have achieved and I’m excited to continue my career...
Written by Jonathan Greathead, TG Senior Equipment Editor on Wednesday 28 November 2012
The R&A and USGA have outlined plans that will ban golfers from anchoring either a belly or broomhandle putter to their body from January 1, 2016. Three of the last five Major Championships have been won by golfers using extended flatsticks, and after a surge in interest recently the game’s governing bodies have decided to act. A statement on the R&A website...
Written by Jake O'Reilly on Friday 30 November 2012
The number one ball supplier in golf is offering the ideal Christmas gift for any serious golfer with free personalisation of its golf ball range Until the 10th of December, customers can get free printing on all of their market-leading golf balls, including the Pro V1 and Pro V1x models. The personalisation can be anything from an individual’s initials, to a...
Written by Jake O'Reilly on Friday 30 November 2012
Ricardo Santos has won the Sir Henry Cotton Rookie of the Year Award following a stand-out season on the European Tour. Titleist staffer Santos becomes the first Portuguese player to win the award thanks to a sensational debut season on the European Tour, during which he claimed his maiden tour title at the Madeira Islands Open and re-wrote the record books. Santos...
Written by Jake O'Reilly on Monday 3 December 2012
Overnight leader Graeme McDowell fired a four-under-par 68 to end 17-under-par and win the 18-man World Challenge event by three from Keegan Bradley. Bradley’s 69 was not enough to stop the Northern Irishman claiming his second win at the event, after his maiden World Challenge title in 2010. Defending champion and host Tiger Woods shot a closing 71 to finish tied for fourth on...
Written by Jake O'Reilly on Monday 3 December 2012
GoKart, the electric golf trolley people, have put together a new Christmas puzzle to cause a bit of mayhem and brain draining over the holiday period. Launching on 1st December, the quiz takes the form of an Advent Calendar with daily questions, the answers to which all go towards a final solution on Christmas Day. It’s not specifically for golfers,...
Written by Jake O'Reilly on Monday 3 December 2012
Our Editor Chris Jones recently visited Direct Golf to experience their free golf M.O.T. service that is being rolled out across their UK Stores. This process, all for free, includes a 45 minute appointment, a full club service and evaluation, loft and lie checks, a ball fitting based on launch monitor spin rates and a free Karl Morris golf psychology DVD worth £29.99. He also got...
Written by Jake O'Reilly on Wednesday 5 December 2012
Puma Golf have unveiled their new shoe for 2013, the AMP CELL Fusion and AMP CELL Fusion SL, expected to be the signature footwear of Cobra-Puma staffer Rickie Fowler. The sporty looking shoes are made by pairing a brand new upper made of soft lightweight materials with a S2CPro Chassis and S2Quill spikes for ultimate performance, comfort and style. The Swing Speed Chassis Pro (S2CPRO) offers...
Written by Jonathan Greathead, TG Senior Equipment Editor on Wednesday 5 December 2012
With winter very much upon us, PING Collection have introduced the Jackon, a new long-sleeved polo shirt. The garment has been engineered to ensure the golfer’s body temperature is maintained even in the harshest of conditions, and works exceptionally well when partnered by one of PING Collection’s outer layers. The Jackson has been manufactured from stretch Lycra which offers the golfer maximum...
Written by Jake O'Reilly on Thursday 6 December 2012
Every keen golf fan knows that a sharp short-game is key to scoring well, but over the winter this is always more difficult to maintain. This is where the Paceyourputt mat comes in, the new training aid rolls out in your living room and provides a number of different putting drills for abilities from beginner to professional. With the Paceyourputt mat you get immediate...