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  • Fujikura Ventus with VeloCore+ technology is now available in limited edition 'Rivals' options. Are you Team Europe or Team USA?

    Fujikura unveils limited edition VENTUS Rivals shaft collection ahead of the 2025 Ryder Cup

    Written by Lewis Daff on Tuesday 2 September 2025

    To celebrate the biggest matchplay event in golf, Fujikura are giving you a chance to back your side by displaying their colors while enhancing your own game with VeloCore+ technology When it comes to an impending Ryder Cup, just like the Fujikura VENTUS shafts, there can be no mistaking the feeling. America are determined to fight back with the return of the...

  • adidas EQT limited edition golf capsule

    adidas throw it back to the ’90s with new limited edition EQT golf capsule

    Written by Will Shreeve-Peacock on Tuesday 2 September 2025

    Retro-inspired apparel and a reimagined EQT 93 Golf shoe bring adidas’ iconic Equipment line back to life on the fairways. The ’90s are back, at least if adidas have anything to say about it. adidas have just dropped a limited-edition EQT Golf capsule that fuses retro-inspired design with modern golf performance, and it’s already got us reaching for our Walkmans and...

  • Under Armour have launched the 'Warning Collection' ahead of USA and Europe's clash at Bethpage Black.

    Under Armour pay tribute to Bethpage with ‘Warning Golf Collection’ ahead of USA’s clash with Europe

    Written by Rob Jerram on Tuesday 2 September 2025

    The ‘Battle at Bethpage’ is just weeks away and Under Armour are marking the biennial clash at one of the world’s most brutal courses with a special clothing collection. With Luke Donald completing Europe’s line-up with his six picks just a matter of days after Keegan Bradley had confirmed his USA roster, the countdown is truly on for golf’s most...

  • The headcover wall at Scotty Cameron's Barn is a nod to the company's history

    Inside the new, top-secret Scotty Cameron studio that fixed our putting

    Written by Lewis Daff on Friday 29 August 2025

    Titleist and Scotty Cameron have created an incredible new facility in the UK for their putters, exclusively for the benefit of elite-level golfers across Europe. Turning up at Titleist’s secret Scotty Cameron UK site is something like arriving at the entrance to a hidden Q-Branch facility, nestled in a modest corner of the English countryside with a muted, unassuming building housing...

  • Bushnell Golf are set for continued dominance of the rangefinder category with their latest generation

    With their new family of rangefinders, Bushnell Golf looks set to continue market dominance

    Written by Lewis Daff on Wednesday 27 August 2025

    Already known for the premium quality of product on offer, Bushnell Golf is expanding their rangefinder family’s options to include every golfer in the latest generation of distance technology When you’re the eldest child in the family, there’s a lot of pressure on you. The firstborn is expected to set the example for their siblings to live up to, while also...

  • TravisMathew launches the 2025 'Our Favorite Time of Year Collection'

    TravisMathew launches the 2025 ‘Our Favorite Time of Year’ collection

    Written by James Hogg on Wednesday 2 April 2025

    As a tribute to golf’s most iconic week, TravisMathew have released a limited-edition apparel range to celebrate the annual trip down Magnolia Lane. The Masters is just around the corner, and TravisMathew have launched an extra special apparel collection to commemorate the occasion – the ‘Our Favorite Time of Year’ (OFTOY) collection. This limited-edition blends TravisMathew’s signature SoCal style with the...

  • Harris English finished in 2nd place at two of the four Majors in 2025

    Ryder Cup star has his best ever season after making this equipment change

    Written by Lewis Daff on Tuesday 26 August 2025

    It only took one small adjustment for him to enjoy a career-best season – and it’s a change that could transform your game, too. For most players, playing in a Ryder Cup is one of their biggest goals. Those who’ve never tasted it are desperate to experience it. Those who have been a part of it love it so much that...

  • Keep up to date with the most frequently winning golf putters on the main tours.

    Every winning putter on the PGA Tour (August 2025 update)

    Written by Ross Tugwood on Thursday 16 January 2025

    Keep up to date with the winning golf putters across the 2025 season and see which flat sticks deliver the tour-proven performance their manufacturers promise. With the PGA Tour underway in 2025, we decided to track which of the best golf putters are delivering tour-winning performances on the greens of the world’s greatest courses. The names atop putting leaderboards at the end...

  • Keep up to date with the most frequently winning golf drivers on the main tours.

    Every winning driver on the PGA Tour (August 2025 update)

    Written by Ross Tugwood on Tuesday 14 January 2025

    Keep up to date with the winning golf drivers across the 2025 season and see which big sticks deliver the tour-proven performance their manufacturers promise. With the PGA Tour underway in 2025, we decided to track which of the best golf drivers are delivering the tour-winning performances expected by the players who grip them. The game’s powerhouse brands reinvest millions of dollars...

  • Cleveland CBZ wedges have incorporated Z-Alloy from the RTZ line

    Cleveland Golf’s brand new CBZ wedges could be the most forgiving yet

    Written by Lewis Daff on Tuesday 26 August 2025

    Cleveland Golf have announced the release of their latest Game-Improvement wedge series, the CBZ. Built from brand-new materials, Cleveland CBZ wedges offer incredible feedback and outstanding forgiveness. Srixon/Cleveland Golf have been on a roll recently. Known for their quality metal construction, which has led to them being one of the go-to names in iron design, and some of the best wedges...

  • L.A.B. Golf OZ.1i HS Putter

    L.A.B. Golf launch a groundbreaking zero-torque putter and we’ve never seen anything like it

    Written by James Hogg on Tuesday 26 August 2025

    At this stage in 2025, zero-torque putters are far from novel, but L.A.B. Golf have completely changed the game once again. This time, with the heel-shafted OZ.1i HS putter. Everyone is talking about zero-torque putters. It’s impossible to have a conversation these days about the best putters and not discuss zero-torque in general or L.A.B. Golf. It’s going to be...

  • Which 2025 drivers have the highest smash factor?

    Hit it further without swinging harder – the 2025 drivers with the best smash factor

    Written by Rob McGarr on Tuesday 12 August 2025

    We reveal the 2025 drivers that turned swing speed into maximum ball speed in our test. Every golfer would like to hit their driver further. Hitting big drives is one of the most satisfying things in golf, and extra yards are good for more than just your ego. “Distance is far more of an indicator of success than accuracy,” says Sean Foley, who...

  • The new TaylorMade MG5 wedges feature impressive tech

    TaylorMade MG5 wedges: Everything You Need to Know

    Written by Lewis Daff on Thursday 7 August 2025

    TaylorMade are aiming for short-game domination as they reveal fifth generation of Milled Grind wedges Since arriving on Tour in 2016 and reaching the hands of club golfers in 2017, TaylorMade’s Milled Grind models have been among the best wedges in the game. Fast forward nine years and the California-based company have revealed the latest iteration – the TaylorMade MG5. But...

  • Under Armour Performance Center

    Changing this one piece of equipment will make you hit the ball further (and it’s not your driver)

    Written by Will Shreeve-Peacock on Wednesday 6 August 2025

    Science, shoes, and speed – Under Armour’s Performance Centre at Stoke Park is putting your old pro shop fitting to shame. If you’ve ever wondered whether your golf shoes are secretly holding you back, Under Armour think they’ve found the answer – and it involves force plates, AI (of course), custom insoles, launch monitor data… all under one very high-tech (and...

  • Scottie Scheffler plays the final hole of his 2025 Open Championship victory

    Every 2025 major champion used this $20 golf essential – and so should you

    Written by Lewis Daff on Wednesday 23 July 2025

    Responsible for over 90% of the prize money won at The Open, as well as winning all four major championships in 2025, Softspikes shows that stability with any swing is still essential for control Despite the sometimes dangerous-looking footwork of Scottie Scheffler, there’s rarely a time when you don’t see him in full control of his golf ball. While his dancing...

  • J.Lindeberg X Kangol Golf Collection

    J.Lindeberg x Kangol: Exclusive golf collection blends street style with performance

    Written by Will Shreeve-Peacock on Wednesday 6 August 2025

    J.Lindeberg and Kangol unveil limited-edition collection blending streetwear attitude with golf performance In a move that promises to shake up both fairways and city streets, J.Lindeberg has announced a limited-edition collaboration with iconic British headwear label Kangol. This capsule fuses advanced performance wear with Kangol’s street-savvy aesthetic, delivering a fresh take on modern golf apparel for a new generation of style-conscious...

  • Callaway Opus SP Heads

    Have Callaway finally made a wedge that will rival the Titleist Vokey?

    Written by Alex Lodge on Monday 4 August 2025

    The Callaway Opus wedges were a step in the right direction. The Callaway Opus SP wedges may just challenge the very best. Here’s everything you need to know about this new model that has certainly got our expert’s attention… The wedge landscape has seen a huge shift in the last decade, with various brands such as Callaway and TaylorMade, all aiming...

  • Titleist create many prototype golf balls for tour pros and elite golfers

    New Titleist Pro V1x prototype golf ball makes PGA Tour debut – and wins immediately

    Written by Lewis Daff on Monday 4 August 2025

    After visiting the Titleist performance team, Cameron Young made the decision to switch into a new Titleist ProV1x prototype golf ball. In his first week putting the ball into play, the American took home his maiden title. When switching to new equipment, there’s usually a period of adaptation before you can fully maximize any potential gains. Tour pros will normally spend...

  • Philippe Gariepy shot one-under using what looked like a children's putter.

    Professional golfer shocks the world with super short putter

    Written by Rob McGarr on Wednesday 30 July 2025

    When the putting woes strike, most players go long. But one pro has gone in the opposite direction – using the shortest putter legally allowed in professional golf, and it’s holing putts and turning heads. When the putting woes get to a stage where even the claw grip can’t solve them, most golfers are forced to go for a putter that’s...

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