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  • Under Armour Performance Center

    Changing this one piece of equipment will make you hit the ball further (and it’s not your driver)

    Written by Will Shreeve-Peacock on Wednesday 6 August 2025

    Science, shoes, and speed – Under Armour’s Performance Centre at Stoke Park is putting your old pro shop fitting to shame. If you’ve ever wondered whether your golf shoes are secretly holding you back, Under Armour think they’ve found the answer – and it involves force plates, AI (of course), custom insoles, launch monitor data… all under one very high-tech (and...

  • Scottie Scheffler plays the final hole of his 2025 Open Championship victory

    Every 2025 major champion used this $20 golf essential – and so should you

    Written by Lewis Daff on Wednesday 23 July 2025

    Responsible for over 90% of the prize money won at The Open, as well as winning all four major championships in 2025, Softspikes shows that stability with any swing is still essential for control Despite the sometimes dangerous-looking footwork of Scottie Scheffler, there’s rarely a time when you don’t see him in full control of his golf ball. While his dancing...

  • J.Lindeberg X Kangol Golf Collection

    J.Lindeberg x Kangol: Exclusive golf collection blends street style with performance

    Written by Will Shreeve-Peacock on Wednesday 6 August 2025

    J.Lindeberg and Kangol unveil limited-edition collection blending streetwear attitude with golf performance In a move that promises to shake up both fairways and city streets, J.Lindeberg has announced a limited-edition collaboration with iconic British headwear label Kangol. This capsule fuses advanced performance wear with Kangol’s street-savvy aesthetic, delivering a fresh take on modern golf apparel for a new generation of style-conscious...

  • Callaway Opus SP Heads

    Have Callaway finally made a wedge that will rival the Titleist Vokey?

    Written by Alex Lodge on Monday 4 August 2025

    The Callaway Opus wedges were a step in the right direction. The Callaway Opus SP wedges may just challenge the very best. Here’s everything you need to know about this new model that has certainly got our expert’s attention… The wedge landscape has seen a huge shift in the last decade, with various brands such as Callaway and TaylorMade, all aiming...

  • Keep up to date with the most frequently winning golf putters on the main tours.

    Every winning putter on the PGA Tour (August 2025 update)

    Written by Ross Tugwood on Thursday 16 January 2025

    Keep up to date with the winning golf putters across the 2025 season and see which flat sticks deliver the tour-proven performance their manufacturers promise. With the PGA Tour underway in 2025, we decided to track which of the best golf putters are delivering tour-winning performances on the greens of the world’s greatest courses. The names atop putting leaderboards at the end...

  • Keep up to date with the most frequently winning golf drivers on the main tours.

    Every winning driver on the PGA Tour (August 2025 update)

    Written by Ross Tugwood on Tuesday 14 January 2025

    Keep up to date with the winning golf drivers across the 2025 season and see which big sticks deliver the tour-proven performance their manufacturers promise. With the PGA Tour underway in 2025, we decided to track which of the best golf drivers are delivering the tour-winning performances expected by the players who grip them. The game’s powerhouse brands reinvest millions of dollars...

  • Titleist create many prototype golf balls for tour pros and elite golfers

    New Titleist Pro V1x prototype golf ball makes PGA Tour debut – and wins immediately

    Written by Lewis Daff on Monday 4 August 2025

    After visiting the Titleist performance team, Cameron Young made the decision to switch into a new Titleist ProV1x prototype golf ball. In his first week putting the ball into play, the American took home his maiden title. When switching to new equipment, there’s usually a period of adaptation before you can fully maximize any potential gains. Tour pros will normally spend...

  • Philippe Gariepy shot one-under using what looked like a children's putter.

    Professional golfer shocks the world with super short putter

    Written by Rob McGarr on Wednesday 30 July 2025

    When the putting woes strike, most players go long. But one pro has gone in the opposite direction – using the shortest putter legally allowed in professional golf, and it’s holing putts and turning heads. When the putting woes get to a stage where even the claw grip can’t solve them, most golfers are forced to go for a putter that’s...

  • Toulon Formula Series Putters

    Major championship-winning brand enters the zero-torque putter market – with a twist!

    Written by James Hogg on Wednesday 30 July 2025

    Toulon are the latest brand to join the zero-torque revolution with the launch of their Formula Series putters Toulon are renowned for manufacturing some of the game’s best putters, and now they are entering the very competitive zero-torque putter market with three models they hope can challenge the best zero-torque putters. The latest release of Toulon putters is called the Formula...

  • Rickie Fowler is among the big names to put a LAB Golf putter in play.

    Golf’s most exciting putter brand sold in multimillion dollar deal

    Written by Alex Perry and Andrew Wright on Tuesday 29 July 2025

    Fresh off winning its first major, the head-turning putter company preferred by the likes of JJ Spaun, Rickie Fowler and Adam Scott is set to be bought by a private equity firm. LAB Golf, the start-up company behind those funky-looking but brilliantly-balanced putters, has been sold for a huge sum. A majority stake in the company has been bought by L Catterton,...

  • This is the most popular driver on tour.

    The #1 driver on tour is now 1/2 price!

    Written by Rob McGarr on Tuesday 29 July 2025

    It’s fast, forgiving, and chosen by more tour pros than any other driver – and now it’s half the price of the latest models. Tour pros are spoiled when it comes to golf equipment. They get access to the latest gear before it even hits the shelves, often putting new models in the bag months ahead of public release. Many have...

  • The Fujikura VENTUS driver golf shaft has been in every Major champions' bag for 2025

    The Fujikura Ventus has made history – the first time a golf shaft has ever achieved this feat!

    Written by Lewis Daff on Wednesday 23 July 2025

    When Fujikura first released the original Ventus shaft way back in 2018, nobody could predict the success that would come from their impressive design. Now, as the number one shaft on the PGA Tour, the company has just made history. The Fujikura Ventus golf shafts are built on consistency. It’s the name of the game with any golfer, and the pursuit of...

  • Tiger Woods' Sun Day Red launches Osprey Golf Shoe

    Tiger Woods and Sun Day Red just dropped the ultimate lifestyle golf shoe

    Written by Will Shreeve-Peacock on Thursday 24 July 2025

    Meet the Osprey – Sun Day Red’s answer to golf shoes you’ll actually want to wear off the course. Tiger Woods doesn’t do casual, at least, not without purpose. So when Sun Day Red decided to drop its first golf-meets-lifestyle shoe, you knew it wasn’t just about looking cool off the course. Enter the Osprey: a slick, spikeless design built to...

  • Titleist launch Pro V1 AIM Performance golf balls

    How this Titleist Pro V1 can improve your alignment by 35 percent

    Written by James Hogg on Wednesday 23 July 2025

    Titleist launches AIM Performance design on Pro V1, Pro V1x, and Pro V1x Left Dash golf balls Have Titleist found a way to make some of the game’s best golf balls even better? Following the success of the AIM 360 and Enhanced alignment golf balls, Titleist launch the new AIM Performance design on the Pro V1, Pro V1x, and Pro V1x...

  • Scottie Scheffler using the TaylorMade Qi10 fairway wood at The Open

    This golf club is in the bag of ALL FOUR of this year’s major champions – and it’s on sale!

    Written by Will Shreeve-Peacock on Tuesday 22 July 2025

    There is one golf club that Scottie Scheffler, Rory McIlroy, and JJ Spaun all have in play this season. And you can now get it at its lowest price ever… With The Open wrapped up at Royal Portrush, we can close the book on a historic major season in men’s golf. That’s two major wins for Scottie Scheffler, a long-awaited Masters...

  • This putter dominated the 2025 majors – but should you put it in your bag?

    Written by Will Shreeve-Peacock on Sunday 20 July 2025

    It’s won three of the four majors and it came out on top in our huge putters test. Here’s why you might want to put it in play… Well, that was inevitable. Scottie Scheffler wraps up the final major of the year at Royal Portrush as the Champion Golfer of the Year. Scottie Scheffler’s commanding victory at the 2025 Open Championship has...

  • Has Bryson DeChambeau found a new golf ball?

    Bryson DeChambeau has finally found a new golf ball… but he’s not allowed to use it in The Open!

    Written by Will Shreeve-Peacock on Thursday 17 July 2025

    Bryson DeChambeau tested a wild, non-conforming golf ball during Open practice, and it barely curved. You won’t believe where it came from (or that you can buy it right now on Amazon). Bryson DeChambeau is no stranger to doing things differently, but even for him, this is out there. According to Smylie Kaufman on The Smylie Show, Bryson was teeing off during...

  • Rasmus Hojgaard is gaming a set of Callaway's X Forged irons at the 2025 Open Championship.

    Callaway’s secret irons are finally going on sale

    Written by Michael Catling on Saturday 19 July 2025

    Rasmus and Nicolai Hojgaard have been going great guns at the Open Championship using Callaway’s X Forged irons – and now you can get your hands on a set Callaway golf clubs are having a moment right now. The Elyte X came out on top in our exhaustive test of the best fairway woods for 2025. LIV star Tom McKibbin...

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