Written by Chris Jones on Wednesday 4 January 2017
Callaway revealed new GBB Epic and Epic Sub Zero drivers for 2017. Over the years we’ve seen lots of ways to make drivers hotter – from face cups to elliptical sweetspots, speed slots to inverted cones. But we’ve never seen anything like the tech on Callaway’s new Epic driver and there’s a low-spin Sub Zero version. There are also two new fairway...
Written by Edward Colman on Wednesday 4 January 2017
Current women’s world number one Lydia Ko has signed for ECCO Golf as a brand ambassador. 19-year-old Ko will compete in the new women’s ECCO BIOM G2 model and showcase the company’s logo on her collar. TOP STORIES When should you replace irons with hybrids? Which Mizuno JPX900 irons are right for you? Ultimate guide to golf balls She has amassed an incredible 18 victories...
Written by Edward Colman on Wednesday 4 January 2017
Callaway have launched their new range of 2017 woods and Rory McIlroy is expected to put the Epic driver and fairway woods into play at the BMW South African Open. According to a report from NoLayingUp.com, McIlroy is switching to the new Callaway GBB Epic Sub Zero and Apex MB irons as well as an Odyssey putter and Titleist ball (Pro...
Written by Chris Jones on Wednesday 4 January 2017
Callaway’s Senior Vice President of Research & Development, Alan Hocknell tells us how their new Epic drivers boast completely new face technology that can help benefit your game. For more on the new 2017 Callaway Epic and Epic Sub Zero drivers click here There are also two new fairway woods for 2017 which you can check out here How did Jailbreak begin its...
Written by Edward Colman on Tuesday 3 January 2017
Parsons Xtreme Golf has added world number one Lydia Ko to their PXG troops squadron for 2017. In a bold move, the brand has focused solely on signing LPGA Tour talent for the 2017 season. At the top of the list is world number one, Lydia Ko as well as Brittany Lang (reigning U.S. Women’s Open Champion), Christina Kim (3 time LPGA...
Monday 5 December 2016
Game improvement irons are all about hitting shots higher, further and more consistently and as far as performance goes the original M2 irons excelled in all three. But TaylorMade engineers were convinced they could do better by incorporating “face slot” technology and running the rule over the whole original design to eek out further improvements. TOP STORIES TaylorMade reveal new M1 woods TaylorMade reveal...
Written by Simon Daddow on Monday 5 December 2016
M2 DRIVER As good as the original M2 driver was, its success in the hands of tour players surely was never predicted at TaylorMade’s HQ in Carlsbad. Why? Well because M2’s TaylorMade’s most forgiving driver, and not many brands expect their most forgiving big dogs to be widely played on tour. DJ, Sergio, Rosey and plenty of others put the M2 in...
Written by Simon Daddow on Monday 5 December 2016
TaylorMade’s new M1 may bear the same name as the original, but it’s been re-engineered from the ground up to deliver extra forgiveness and more personalisation. It looks similar, with that distinctive carbon crown framed by white. But make no bones about it, TM’s engineers have stripped the original M1 back to its individual components and studied how each part could...
Written by Simon Daddow on Tuesday 20 December 2016
How does Cleveland’s new RTX-3 compare to the one it’s replacing? New driver launches bowl us with boasts of multiple technologies wrapped under their bonnets. But when it comes to new wedges it’s very different. TOP STORIES TG’s biggest ever equipment trial Which type of GPS is best for you? Need help getting your handicap down? Many of us think wedge design can’t be measurably improved,...
Monday 19 December 2016
ECCO Golf has announced the signing of American PGA Tour player Smylie Kaufman as a brand ambassador. Kaufman, who will compete in the new ECCO Classic Lux and showcase the company’s logo on his sleeve, burst onto the scene when he landed his maiden PGA Tour victory at the Shriners Hospitals for Children Open in 2015 with a spectacular final round...
Written by Edward Colman on Monday 19 December 2016
Eric Loper, Director of Golf Ball R&D at TaylorMade tells Today’s Golfer everything you need to know about the new TP5 and TP5x 2017 golf balls, in this series of videos. The tech story behind TaylorMade’s two new five piece balls is an exciting one and combined with the ball’s impressive off-the-record numbers from golf’s top tour players it isn’t hard...
Written by Edward Colman on Thursday 15 December 2016
Tiger Woods has signed a multi-year deal to exclusively play the Bridgestone B330-S ball. The 14-time Major Champion put the ball, the same currently played by Matt Kuchar, into play at the Hero World Challenge and will be playing the same version of the B330-S that will soon be available for you to buy and put in your bag. TOP STORIES TG’s biggest...
Written by Edward Colman on Thursday 15 December 2016
Golfers in the UK will be able to play the same ball as 14-time Major Championship winner Tiger Woods with Bridgestone balls available in the UK again this summer. Benross Golf has secured exclusive distribution agreement with Bridgestone Golf for the UK and Ireland, bringing the range of Bridgestone balls from February. TOP STORIES Rangefinder Guide GPS Watch Guide Today’s Golfer Advent Calendar Jon Everitt, CEO...
Written by Edward Colman on Thursday 15 December 2016
Two versions of Wilson’s Triton driver, the winner of the brand’s ‘Driver vs. Driver’ competition have been ruled as non-conforming, pending a change in the product’s design. The USGA did issue a conforming ruling on the 9 degree Triton on December 5 but the 10.5- and 12-degree heads have been deemed illegal for now. TOP STORIES TG’s ultimate golf club guide Looking for a...
Written by Edward Colman on Monday 5 December 2016
When Porsche, BMW or Mercedes launch a new car, they often do so under the guise of a well-established and successful brand – think 911, 3 Series, S-Class. TaylorMade believes its M family of woods built up so much credibility in 2016 – it was the No.1 driver on tour, in the bag of the world’s No.1 and No.2, put in...
Written by Michael Catling on Tuesday 6 September 2016
Wedge, 7-iron or Odyssey’s new chipper? Any short game coach will tell you that keeping the hands quiet is key to a good chipping strike. Yet many club golfers can’t seem to do anything about their busy hands around the green. So step forward the X-Act Tank Chipper, a club built by the boffins at Odyssey to help you make effective contact,...
Written by Edward Colman on Monday 12 December 2016
Three-time Major champion Padraig Harrington has signed a new multi-year deal with Wilson Golf. The deal will see the Irishman reach a milestone of 20 consecutive seasons playing Wilson Staff clubs on Tours around the world and follows his first European Tour victory in eight years at the recent Portugal Masters. The 45-year-old won in Portugal playing with the new FG Tour...
Written by Simon Daddow on Thursday 1 December 2016
Golf shoes have come a long way over the last couple of years, as brands have fought it out to find the perfect combination of stability, lighter weight and traction within their latest designs. TOP STORIES Looking for a new driver for less than £250? TG’s GPS watch guide 13 of the best Black Friday golf deals FootJoy’s original HyperFlex was a leader when it...
Written by Edward Colman on Tuesday 29 November 2016
When Tiger Woods returns to action at the Hero World Challenge this week he will be playing in a prototype of his latest signature golf shoe, the Nike TW ’17. “This shoe is an absolutely integral part of my return to the sport I love and have missed so much,” Woods says. TOP STORIES When should you replace irons with hybrids? Looking for new...
Monday 28 November 2016
Shot Scope is golf’s first fully automated performance tracking system. Comprised of a wristband and set of 20 unique tags which allow for automatic shot detection and requires no phones or manual club tagging. Shot Scope conforms to the Rules of Golf and has been used on the European Tour. Simply wear the wristband, play any course in the world...