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  • Lee Westwood Signs With Bushnell For 2013 And 2014

    Written by Jake O'Reilly on Wednesday 26 September 2012

    Bushnell Outdoor Products, makers of the number one laser rangefinder on the PGA Tour, have announced a two-year sponsorship agreement with world number four Lee Westwood that will see the  Englishman highlight the company’s full range in print and broadcast advertising worldwide. “Bushnell is delighted to welcome Lee Westwood as part of the Bushnell Team” said Guilhem Pezet, Sport Marketing Manager at Bushnell.

  • Adidas And Ashworth Provide Ryder Cup Shoes

    Written by Ryder Cup 2012 on Wednesday 26 September 2012

    Ashworth and adidas have announced that their European and PGA Tour staff players will wear custom-made footwear in celebration of their team throughout the Ryder Cup at Medinah in Chicago. The shoes will be worn by players including Justin Rose, Sergio Garcia, Peter Hanson, Martin Kaymer and Dustin Johnson. adidas staff player Garcia will wear Europe’s yellow and blue coloured crossflex, along...

  • Callaway Launch New Legacy Black Range

    Written by Jake O'Reilly on Tuesday 25 September 2012

    Callaway have launched their new Legacy Black range that is aimed at the ‘more competitive golfer looking for tour-level performance’. The new line focuses on performance and the irons have already stamped their authority on the Asian market by becoming the number one selling iron in Japan after only a few weeks on the shelves. Created by Callaway’s design guru Roger...

  • COBRA Launch Adjustable AMP CELL Fairways And Hybrids

    Written by Jake O'Reilly on Tuesday 25 September 2012

    As part of their new and exciting 2013 AMP CELL range, Cobra have launched the AMP CELL fairways and hybrids. They will feature COBRA’s MyFly technology, meaning the 3-4 and 5-7 woods can be adjusted into 8 different lofts. The Hybrids are available in 2-3, 3-4 and 4-5 models that can be adjusted into 10 different lofts. This gives golfers...

  • COBRA Launch AMP CELL Irons As Part Of 2013 Range

    Written by Jake O'Reilly on Tuesday 25 September 2012

    COBRA has launched the AMP CELL irons that will complement the drivers, woods and hybrids in their 2013 range. With a metalwood face-weld construction, E9 Face Technology, AMP CELL technology, a V-Skid sole design, vibration management system and speed channel, these irons are positioned to deliver explosive distance, maximum forgiveness and pinpoint accuracy. “Our AMP CELL Irons take the best technologies from...

  • COBRA Launch New AMP CELL Drivers

    Written by Jake O'Reilly on Tuesday 25 September 2012

    COBRA Golf have launched their latest drivers that feature COBRA’s new breakthrough MyFly technology. This will allow golfers to select from six different loft and trajectory settings in one club. Furthermore, the AMP CELL drivers will be available in four fresh colours – silver, directoire blue, Barbados red and vibrant orange. The new AMP CELL driver can be adjusted to the following...

  • Paul Lawrie Commits His Future To Wilson Staff

    Written by Jake O'Reilly on Monday 24 September 2012

    Paul Lawrie has committed himself to a new multi-year deal with Wilson Golf on the eve of making his second appearance in Europe’s Ryder Cup team. The former Open champion, who made his Ryder Cup debut at Brookline in the same year he triumphed at Carnoustie, will continue to use Wilson Staff irons and carry the distinctive Wilson bag and branded...

  • COBRA AMP CELL Ladies Irons Launched For 2013

    Written by Jake O'Reilly on Monday 24 September 2012

    COBRA Golf has launched the all new AMP CELL women’s irons that are packed full of technology. The new irons feature a metalwood face-weld construction, E9 Face Technology, AMP CELL technology, a V-Skid sole design, vibration management system and Speed Channel. “Our AMP CELL Women’s Irons will bring women the innovation and technology they are looking for on the course,” said...

  • COBRA Launch Ladies’ AMP CELL Drivers

    Written by Jake O'Reilly on Monday 24 September 2012

    COBRA Golf is set to launch the AMP CELL women’s range in February 2013, headlined by the AMP CELL driver . The driver will feature COBRA’s proprietary MyFly technology that allows golfers to select from six different lofts in one club for optimised performance and distance based on a golfers’ swing speed or weather and course conditions. The ladies version will also...

  • Brandt Snedeker In The Bag: Tour Championship Winning Clubs

    Written by Jake O'Reilly on Monday 24 September 2012

    Brandt Snedeker cruised to the Tour Championship title in Atlanta, and with it won the FedEx Cup and its $10m jackpot. The American had shared the overnight lead with Justin Rose, and had the Englishman won, the $10m bonus would have gone to the then FedEx Cup leader Rory McIlroy. But Snedeker held his nerve with a two-under-par 68, and Rose could only finish with a level-par 71.  Rose had to...

  • Adams Launch Long Hitting Idea Tech V4 Hybrids and Irons

    Written by Jake O'Reilly on Tuesday 18 September 2012

    Adams Golf, one of the breakthrough companies from the last three years, has taken another leap forward in producing high-performance, easy-to-hit clubs with the introduction of the Idea Tech V4 hybrids and irons.  The stand-out feature is the revolutionary Cut-Thru design, which designers claim offers an increase in CT levels of up to 67% when compared to the Idea Tech...

  • Adidas Revealed As Official Licensee For The 2012, 2014 and 2018 Ryder Cups

    Written by Jake O'Reilly on Monday 17 September 2012

    Adidas Golf, a brand of the TaylorMade-adidas Golf company, have announced they have been selected as an official licensee for the 2012, 2014 and 2018 Ryder Cups. The apparel will make up an exclusive collection that will feature the Ryder Cup logo. The collection will be made available at selected retailers across Europe, in addition to the merchandise tents at the 2014 and...

  • John Letters Pushing On From 2012 Success Stories

    Written by Jake O'Reilly on Monday 17 September 2012

    John Letters of Scotland, the equipment brand with 94 years of clubmaking history, is enjoying its most successful period on tour since its golden days in the 50’s, 60’s and 70’s. The resurgence is led by over 135 products being put in play on the Seniors Tour, new staff editions such as Paul Wesselingh and the return to form of John Letters’ players Sam...

  • Gonzalo Fernandez-Castano In The Bag: Italian Open Winning Clubs

    Written by Jake O'Reilly on Monday 17 September 2012

    Spaniard Gonzalo Fernandez-Castano picked up his sixth European Tour victory after he won the Italian Open by two shots from Garth Mulroy. The 31-year-old had a bogey free final round of 64 – eight-under-par – while South African Mulroy will rue the 6th and 17th, where he picked up bogeys. Fernandez-Castano said: “It felt like match play out there and I’m delighted to...

  • Video Review: Adams Golf Idea A12 OS Hybrid

    Written by Jake O'Reilly on Sunday 16 September 2012

    For years, the Idea hybrids have led the industry with cutting-edge designs and innovation. The newest generation continues this legacy with the addition of the breakthrough Velocity Slot Technology that makes the Idea A12 OS superior in forgiveness and distance.   Compared to the standard A12 miodel, the OS is more forgiving, designed for game improvers. The perimeter weighting provides...

  • Video Review: Adams Golf Idea A12 Hybrid

    Written by Jake O'Reilly on Saturday 15 September 2012

    Building on their Tour success, Adams Golf have aimed the new A12 hybrid at the mid-handicapper who seeks forgiveness and a higher ball flight – but without the overly large and off-putting clubhead. It features a velocity slot in the sole and the crown, which is designed to increase ball speeds across more of the face, bringing them closer to the...

  • Video Review: Mizuno MPT-106 Putter

    Written by Jake O'Reilly on Friday 14 September 2012

    The MPT-106 is a mid-mallet putter designed for players with an arcing stroke. It has a forged head and is finished with a beautiful brushed satin effect. Our gear editors love it and awarded it the Bronze Award on our putters test, here’s what they had to say…...

  • Ping Launch Autumn/Winter Clothing Collection

    Written by Jake O'Reilly on Thursday 13 September 2012

    One of golf’s leading clothing manufacturers, Ping, have launched a range of clothing for the winter season, built through extensive technological research dedicated to finding, and subsequently forming, the best performing winter collection the company has ever made. The series includes a mix of waterproofs, polo-shirts, base-layers, trousers and knitwear all engineered for the winter season. While technology is at the forefront of...

  • New John Letters Bag Stands and Delivers

    Written by Jake O'Reilly on Thursday 13 September 2012

    John Letters have lauicned an innovative new stand bag to its product line-up for 2012/2013.  The new John Letters Torrance Stand Bag  has an eight-way mesh aero top that makes accessing your clubs easier than ever. It also features 10 pockets, which allow you to have a separate pocket for all of your accessories for maximum organisation. Some of these pockets include...

  • Cobra’s New Baffler Irons: Talk With The Designer

    Written by Jake O'Reilly on Wednesday 12 September 2012

    Cobra recently launched the new Baffler Hybrid Irons and Baffler Hybrid Iron Combo sets ahead of the company’s 40th anniversary. Now they’ve created a video to explain why they think the new clubs are some of the brand’s best ever. The Baffler Hybrid Irons take key technology from Cobra’s iconic Baffler Hybrids that include a railed sole that reduces turf drag, providing for an easier launch from all...

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